BLCC Business seminar
Join us at this event
Join us at the Annual Belgian Business Seminar!
As a Belgium-Luxembourg Chamber of Commerce, we are excited to host “The Logistics Lifeline: Hong Kong–Belgium Gateway to Europe”.
This event aims to strengthen the ties between Belgium and Hong Kong by exploring logistics as Hong Kong’s lifeblood—and how the broader HK–Europe corridor can be strengthened through a proven European gateway. The program explores how Belgium—and in particular Flanders, Brussels, and Wallonia—serves as the best gateway into Europe, where geography, policy, and long-developed connectivity converge into a resilient logistics ecosystem.
Our discussion begins with location: why Belgium’s central position and cross-regional integration make it a natural entry point to the European market. We then move to infrastructure, focusing on the strategic axis linking the Port of Antwerp–Bruges with Liège Airport and Brussels Airport. This corridor is presented as more than transport capacity—it is the foundation that helped shape the logistics ecosystem we see today, connecting sea access, air freight, inland distribution, and rapid onward movement across Europe.
Finally, we connect the story to the ecosystem perspective that resonates strongly with international audiences: how Belgium’s connectivity and multimodal design translate into supply chain efficiency, smoother operations, and dependable multimodal transitions for international trade.
The seminar features speakers from our esteemed Belgian corporate members, from AWEX, Brussels Airport, Bpost, to Budweiser APAC, who will share insights on market access, connectivity, logistics operations, and real-world supply chain strategy—grounding the event’s core argument: Belgium is not just a gateway to Europe; it is an ecosystem built to keep goods moving competitively.
This will set the stage for an engaging exchange of ideas and best practices among attendees. We will conclude with an interactive panel discussion, allowing the audience to dive deeper into the topics and take away concrete answers to their business cases.
Join us for an afternoon of networking, learning, and collaboration.
Registration is required to get access to the event.
Programme
Time | Activity |
14:30-14:50 | Registrations and Networking |
14:50-14:55 | Welcome by the Belgian Consul General |
15:00-15:00 | Introduction by Chairman of the Belgium Luxembourg Chamber of Commerce, Justin Campbell |
15:00-15:40 | Presentations |
15:40-16:00 | Break |
16:00-16:40 | Presentations |
16:40-17:25 | Panel Discussion |
17:25-17:35
| Closure of Day |
17:35-17:50 | Networking |
17:50-17:00 | Gather for King's Day Reception |
Speakers
Roland Reiland
Ambassador of Luxembourg in Beijing
Rol Reiland is a senior Luxembourg diplomat, who has spent most of his career promoting innovation and sustainable development at positions with the Luxembourg Ministry of Foreign Affairs, the European Union (EU) and the United Nations Development Programme (UNDP).
Before being appointed Ambassador of Luxembourg to China, Mongolia and Pakistan in 2023, he was advising Luxembourg's Deputy Prime Minister and Minister of Defence and coordinating Luxembourg’s positioning in EU Common Security and Defence Policy.
Besides that, he led policymaking around the impacts of global environmental change (incl. climate change) on human and national security.
He also contributed actively to the set-up of the NATO Innovation Fund – a 1 bn EUR venture capital fund investing into start-up companies developing dual-use emerging and disruptive technologies.
Akhil Srivastava
Sr. Director International Logistics & NBD APAC of AB Inbev
Akhil Srivastava is a global business executive with over 20 years of leadership experience in commercial growth, business transformation, supply chain management, and international market expansion. At AB InBev, he leads International Business, Innovation, and Supply Chain initiatives, driving export growth from China to more than 70 countries. Working closely with global teams headquartered in Belgium, he focuses on leveraging manufacturing excellence, innovation, and strategic partnerships to build scalable and resilient growth platforms worldwide.
Jan Huisman
Landmark Global Bpost
An all-round international logistics veteran for 25 years currently responsible for Bpost Asia.
Didier Denayer
Economic and commercial Counsellor at AWEX
Didier Denayer is an experienced Belgian diplomat currently serving as the Economic and Commercial Counsellor for AWEX (Wallonia Export & Investment Agency). With over 5 years of experience in the region, he specializes in fostering bilateral trade, investment, and cultural relations between Belgium.